02 / Bulk & transactional SMS

The channel every phone has.

OTP codes, order alerts and promotions over three route tiers. Choose cost or speed per campaign, and get a delivery receipt for each number.

3 routesSIM · HQ · Direct
2.8sMedian OTP
UnicodeHindi, Gujarati & more
9:41
NX
VK-NEXATX
Text message
482913 is your login code for Paywise. It expires in 5 minutes. Do not share it.9:41
Rs 2,450 debited from A/c XX4410 on 03-Oct at Amazon. Not you? Call 1800-000-0000.9:44
Your order #A1029 has shipped and will arrive Monday. Track: nxtx.in/t/A102910:02
Text message
01 — Features

What you get.

01

Direct operator routes

Lowest latency for OTP and banking alerts, with priority queues on direct connections.

02

Three route tiers

SIM for volume, HQ for balance, Direct for critical traffic. Switch per campaign.

03

Domestic & international

One account and one price list for Indian and international numbers.

04

Sender IDs & DLT

Register sender IDs and DLT templates for India, handled from the panel.

05

Scheduling

Send now or schedule by date and time, with per-country quiet hours.

06

Delivery reports

Per-number DLR status, downloadable as CSV once a campaign completes.

02 — Routes

Pick the route, not the provider.

Every campaign chooses a route tier. You'll see the per-segment price before you send.

  • SIM route: cheapest, best for promotions
  • HQ route: balanced deliverability for alerts
  • Direct route: operator connections for OTP
  • Segment counter for GSM-7 and Unicode messages
PlanBest forRate
SIM RouteHighest volume, lowest cost. Promotional blasts.$0.0015
HQ RouteBalanced quality and deliverability.$0.0025
Direct RouteDirect operator connections. Best for OTP.$0.0045
03 — Questions

Good to know.

What counts as one SMS?

One segment: up to 160 GSM characters, or 70 for Unicode (Hindi, Gujarati, emoji). Longer messages are split into 153 or 67-character segments, each billed separately.

Do I need DLT registration in India?

Yes, for Indian numbers you need a registered entity, header and template. We guide you through it and attach your IDs to each campaign.

Which route should I use for OTP?

Direct. It's the most expensive tier but the fastest and most reliable.

Start in under 24 hours

Ready when you are.

Accounts are approved within hours. Bring your data and creative — we handle routing, compliance and delivery.